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Using the Insta360 X4 to create 360 automotive pictures with CloudPano Automotive

Writer's picture: Powell DalyPowell Daly

Using the Insta360 X4 to create 360 Spins with CloudPano Automotive


In the fast-evolving world of automotive marketing, visuals play a crucial role in how customers engage with products. With the advent of 360-degree technology, creating immersive virtual experiences has become more accessible, and two tools stand out for this purpose: the Insta360 X4 and CloudPano. If you're in the automotive industry or any business looking to enhance product presentations, here's how these tools can help you create stunning 360 spins of cars and take your business to the next level.

The Insta360 X4: Key Features for 360 Spins

The Insta360 X4 is a powerful, versatile camera designed for high-quality 360-degree video and photography. It comes packed with advanced features that make it perfect for automotive spins:

  • Up to 8K video resolution: Provides crystal-clear details of the car from all angles.

  • FlowState Stabilization: Ensures smooth and steady footage, even when you're moving around the vehicle.

  • HDR: High dynamic range ensures the lighting and shadows around the car are perfectly balanced, making the images more appealing.

  • Compact design: Lightweight and portable, making it easy to shoot in tight or awkward spaces around vehicles.

  • AI-powered editing: The Insta360 app helps you quickly create engaging 360 spins using AI for automatic editing.

CloudPano: The Perfect Platform for Virtual Tours

CloudPano is a cloud-based software that allows users to easily upload 360 content and create virtual tours, which can be a game-changer for automotive spins. Its key features include:

  • Drag-and-drop interface: Easy to use, even for those without technical expertise.

  • Customizable hotspots: You can add clickable information points around the vehicle, giving potential buyers detailed insights into key features.

  • Interactive spins: Allow customers to rotate the car in full 360 degrees, providing a real-life, showroom-like experience.

  • Integration with automotive platforms: CloudPano allows you to integrate these 360 spins into your website, social media, or even online car sales platforms.

How Insta360 X4 and


Insta360 X4
Insta360 X4 Camera

Work Together

By combining the shooting capabilities of the Insta360 X4 with CloudPano’s intuitive platform, you can produce polished 360 automotive spins in just a few steps:

  1. Shoot the vehicle: Using the Insta360 X4, capture the vehicle from various angles. With its wide field of view, you’ll be able to cover the entire car quickly and efficiently.

  2. Edit the footage: Use Insta360’s AI-powered app to trim, stitch, and polish the footage before uploading it to CloudPano.

  3. Upload to CloudPano: Drag and drop the 360 footage into CloudPano, where you can create interactive hotspots and add branding.

  4. Share and market: Embed the 360 spins into your website or share them on social media. These interactive visuals can significantly increase customer engagement.


Final Thoughts

Using the Insta360 X4 in combination with CloudPano is a powerful way to elevate your automotive marketing. The ability to create immersive, interactive 360 spins of cars not only makes your listings stand out but also builds trust with potential buyers. Despite the initial costs and learning curve, the long-term benefits of increased sales, higher customer engagement, and business expansion make this technology a smart investment.

By leveraging these tools, you can stay ahead of the competition and offer your clients a more modern, interactive way to shop for cars, all while growing your business

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